Strengthening Public Health Communication: Oklahoma’s Strategy and Lessons Learned

October 09, 2024 | ASTHO Staff

Communications is a foundational capability for all health departments, essential for supporting public health protections, programs, and activities that ensure community well-being and promote equitable outcomes. To educate their communities and encourage healthy behaviors, health departments must communicate clearly and effectively.

After COVID-19, the Oklahoma State Department of Health revisited and modernized its communication strategies. This video shares their journey, including the process they followed, best practices they adopted, outcomes achieved, and lessons learned—offering valuable insights for other Public Health Infrastructure Grant (PHIG) recipients aiming to enhance their communications capabilities.